Hello, I'm Ros!
Digital Product Design & UI | Fintech UX | Figma, Adobe CS, Design Systems
"Nothing great was ever achieved without enthusiasm."
- a quote by Ralph Waldo Emerson that's close to my heart
this portfolio is only 25% done 😩
rTrade
Introducing features to deal with unnecessary complexity and app-switching.
Lendela
UX audit & redesign of a Fintech startup's homepage to improve engagement and boost conversions
TWG Tea
Redesigning the information architecture of a local speciality retailer's e-Commerce website.
Zabava Labs
DeUni, a Web3 EdTech platform targeted toward Indonesian users
Squad
A women's health and wellness mobile application incorporating gamification and social sharing.
Starbucks Singapore
A revitalised digital experience to improve physical store experience for both customers and staff.
